L'Oréal Paris

Infaillible Matte Resistance

Paint the town in red

Soleil Noir imagines the new L'Oréal Paris campaign for the launch of the new Infaillible Matte Resistance lipstick.
The campaign features a red 2CV, a typical French car, crossing the streets of Paris, carrying the new Infaillible Matte Resistance lipstick on its roof in XXL format to create an elegant red carpet as it passes.

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